kk apparel Life & Style75 John Portman Blvd NW Suite 9W125A, Atlanta, GA 30303
For the past 20 years, Kelly Kratchman has worked in various showrooms in New York for contemporary, misses and European Designer Collections where she became well-known for her savvy sense of style and dynamic ability to package the right “look” with the right store.
Having helped catapult labels such as Joan Vass USA, Sara Sturgeon, Votre Nom, and the cutting-edge tencel jean line Democracy into fashion consciousness back in their day. Kelly’s sales and marketing expertise along with her keen eye for design, has proven to be a winning combination for both buyers and sellers alike.
Her extensive travel throughout the United States and around the globe, where she has worked closely with a variety of world renown designers on everything from production to fittings to editing collections, has enabled her to present an extremely influential and well-rounded offering for buyers of any type of store.
She understands that some customers want dresses and tops that will cover their arms—while others are hip, young moms wanting to wear the latest styles. Every store attracts a different mix. Her track record for bringing lines that will sell in her buyers’ stores shows that she understands this dynamic thoroughly.